Brand Story for Redssen

The founder of Redssen has been working hard in the business world for many years in pursuit of success. Over time, he always felt that he should do something more meaningful for the world. He often thought, “What can I do that will truly help others in need?”
One day when he went home to visit his mother, he saw her struggling to change the duvet cover due to her old age and thought about how he could make it easier for her to make her bed. He remembered that when he was young, his mother changed the covers with ease, but now this simple task left her exhausted and with pain in her back. This scene deeply moved him, and a thought came to his mind, “How great would it be if I could create a product that could help her, and others like her?”
With this determination, he began two years of in-depth research and experimentation, and together with his partners, experienced countless failures and adjustments. Six design reversals later, they finally found the right solution. Each failure made him more determined, because he knew that this product could solve the inconvenience of everyday beds and bring real change.

In 2015, Redssen's first product was thus born. This innovative duvet cover changing technology makes changing duvet covers quicker, easier and less physically demanding. It saves time and energy while ensuring comfort, aesthetics and reducing dust and lint, making it especially suitable for people with sensitive noses.

But Redssen is more than just a product; it represents the founder's love and gratitude for his mother and a meaningful innovation he hopes to leave behind for the world. Through Redssen, he has brought convenience and comfort to more people, making life easier.